08.31.09

“It’s refreshing to come across designers who engage so deeply..”

We first worked with Storm to bring a new design approach to our Annual Reports and strategic vision documents. They delivered something that was deeply thought-through and based on an intelligent reading of the content. It’s refreshing to come across designers who engage so deeply with the copy and develop a communication, rather than just eye candy.

We’ve since contracted them to re-fresh our brand presentation and develop a full suite of templates for our publications. This involved interrogating a range of sub-brands we’d developed over the years, and bringing us back to a simplified brand code. What was great was that they were able to challenge us on our past brand extensions, but did it in the most respectful way. It felt like a real partnership. It helps that the team at Storm are nice people…easy to work with and open to a two-way dialogue.

Jackie Van Vugt
Former Director, Communications & Marketing
VICHEALTH

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