http://www.trulydeeply.com.au/madly/2009/08/12/nando-parrado-a-truly-deeply-personal-brand-experience/#utm_source=feed&utm_medium=feed&utm_campaign=feed Musings on brands and branding Wed, 08 Feb 2012 04:37:18 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.trulydeeply.com.au/madly/2009/08/12/nando-parrado-a-truly-deeply-personal-brand-experience/comment-page-1/#comment-32 david Wed, 12 Aug 2009 00:12:11 +0000 http://www.trulydeeply.com.au/madly/?p=394#comment-32 What an experience. I was lucky enough to be there as well, he's quite a guy with an outstanding personal brand. I understand Nando was the Gary Ablett of Uruguayan rugby and the team that went down in the crash was the leading team in their national competition at the time. Possibly part of the reason why their survival rate was as unbelievable as it was. What an experience. I was lucky enough to be there as well, he’s quite a guy with an outstanding personal brand.
I understand Nando was the Gary Ablett of Uruguayan rugby and the team that went down in the crash was the leading team in their national competition at the time. Possibly part of the reason why their survival rate was as unbelievable as it was.

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