Apple Does it Again
Continuing their fine tradition of festive season ads, Apple releases a campaign for Christmas 2009 featuring the iPhone and it’s ever growing store of apps. A great example of brand strategy creatively translated into memorable (and blogable) entertainment.
Tags: 12-apps-of-Christmas, Advertsing, Apple, apps, Brand Agency, Brand Design, Brand Experience, Brand Strategy, Corporate Image, festive-ads, Graphic Design Melbourne
Absolutely brilliant! It’s funny you know, even when the normal iPhone apps come on the TV I always seem to reach for the phone and suss out what new apps there are – after watching this ad I’ve just done the same.
You’re right Dom, they’re highly addictive – I think that’s a big part of iPhone’s attraction.