Google have today published the top 1000 visited brands on the internet. Makes for some very interesting reading. You’ll need at least 4 million, unique visitors, for your site to make the list. To make just 1%, takes 16 million unique visitors. Looks like we’ve got some work to do here at Truly Deeply.
One of the most interesting things, they’ve excluded themselves. That’s right, no google.com, no gmail, no youtube. Naturally they’d likely be top. So while this list is ‘the best of the rest’ there’s still some interesting conclusions to be drawn
It’s interesting that they feel it’s ok to publish everyone else’s details, but kept their own private. Some might see this as an insight into how Google manages privacy.
Also a lot has been made of Apple’s market cap passing Microsoft’s. But you can see clearly here that while Microsoft’s brand are no longer as fashionable as they once we’re, they are still more popular. Maybe time for a ground up rethink of their brand to go along with the internal reshuffle that’s going on.
Anyway, I’ll let you draw your own conclusions, here’s the Top 20:
Your brand may never make Googles top 1000, but it is vital to the success of your business.
Talk to us about effective branding online or off
Derek Carroll
Director of Design
Tags: Brand Agency, Brand Design, Brand DNA, Brand Experience, Brand Strategy, Derek Carroll, Google, google-top-1000-brands, Graphic Design Melbourne, Melbourne Brand Strategy, net, Truly Deeply
That’s so interesting and full-on at the same time! 540,000,000 unique visitors to facebook!!
This is an interesting report alright. Check how many on-line brands are up the front end of the report.
[…] the Deal with Googles Top 1k? Last week we wrote a post about Google’s top 1000 brands. These lists of the top 100 anything always gain alot of interest. For us Google’s list raised […]