brand identity design

Creating Memorable Brand Design
As creative director of our brand agency I’m always being asked by our clients how to create the most effective brand identity or corporate image. The answer always includes the invaluable elements of owning ‘Unique Visual Properties’. Unique visual properties are visual elements of your brand identity that position your brand and its strategy in the hearts and minds of your target market, but just as importantly, achieve that goal with fresh and unique visual language. By consistently presenting your unique visual properties to the market, over time you will own them and their brand associations, providing you with defensible, bankable brand equity. Too many visual identities utilize the same small handful of type styles, leaving the door wide open for brands to select remarkable and distinctive typefaces to reflect their unique brand proposition and personality.

By a long shot the most popular blog we’ve ever written was a collection of cracking custom typefaces we published a couple of years back. Literally tens of thousands of people have enjoyed the blog and it continues to be popular. So when you’re on a good thing…

Here’s a further collection of outstanding custom typefaces from designers all over the world – Enjoy…

You can check the original collection of  25 killer custom fonts by clicking here.

Holt
by Stella Björg

http://www.behance.net/stellabjorg

 

Cactus Type
by Vladimir Koncar

http://www.koncar.info

 

Bush Type (Hairvetica)
by Vladimir Koncar

http://www.koncar.info

 

Beer Caps Type
by Vladimir Koncar

http://www.koncar.info

 

BubbleType
by Canhür Aktuglu

http://www.behance.net/canhuraktuglu

 

Accent™
by Nelson Balaban

http://www.nelsonbalaban.com

 

Eyelash Font
by Amitis Khasanov

http://www.amitis-pahlevan.com/

Micro Type
by Ruslan Khasanov

http://www.behance.net/gallery/Micro-type/1688536








 

Fade Away
by Aron Jancso

http://www.flickr.com/photos/mil3n/

 

Johnson’s Back Garden Font
by Ryan Rhodes

http://landof.co

 

Keeparty
by Eugene Rudyy

http://www.hellokeepa.com/

Bottomless Soda Font
by Natalie Urban

http://www.behance.net/natalieurban

 

Slinky Type
by Paul Hollingworth

http://www.behance.net/Gallery/Slinkytype/197072

 

Frustro Typeface
by Martzi Hegedus

http://www.behance.net/martzihegedus

brand identity design agency

 

Mekkanika
by Riccardo Sabatini

http://www.behance.net/riccardosabatini

 

Tease Type
by Maxime Beldent

http://www.behance.net/maximeb

 

Mech Type
by Sebastian Gagin

http://www.behance.net/about_blank

 

 

Evolution Type
by Andreas Scheiger

http://www.glandis.com

http://www.behance.net/andreasscheiger

corporate identity design agency

 

Fluid Type
by The Almossawi Brothers

http://www.skyrill.com

 

Braided Type
by Teagan White

http://www.teaganwhite.com/

brand identity designers

 

Paper Type
by Sabeena Karnik

http://www.behance.net/sabeenu/frame

type designer

 

And not so much a piece of font design, but a great bit of font fun:

Fontstaches
by  Unknown
(if anyone can let me know the creator of this piece I’d love to credit them properly and provide a link to their work)

 

Dave Ansett, Brandamentalist
Killer Brand Identity Designer

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    3 Responses to “21 New Killer Custom Typefaces – Brand Identity Assets”

    1. Derek says:

      Love the fluid font, there’s a movie title itching to be made.

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