http://www.trulydeeply.com.au/madly/2012/10/17/smiggle-the-aussie-brand-that-is-laughing-while-other-retailers-scratch-their-heads/#utm_source=feed&utm_medium=feed&utm_campaign=feed Musings on brands and branding Thu, 23 May 2013 00:32:39 +0000 hourly 1 http://wordpress.org/?v=3.5.1 http://www.trulydeeply.com.au/madly/2012/10/17/smiggle-the-aussie-brand-that-is-laughing-while-other-retailers-scratch-their-heads/comment-page-1/#comment-37764 Maree Fri, 19 Oct 2012 02:39:57 +0000 http://www.trulydeeply.com.au/madly/?p=18380#comment-37764 Great post on a great brand. They really have it right!

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