Beers aint beers
Everything about the Coopers brand oozes authenticity. Coopers in South Australia is a family owned brewery with a long history of making fine ale (as opposed to making beer). Coopers is a brand with high beer cred for taste and quality. But the finest thing about the Coopers family is they understand how rich and valuable that history is as a brand asset, and communicate it with passion and humour at every opportunity.
The Coopers brand visual language
Over the years the visual language of the Coopers brand has continued to evolve, but with few exceptions it has remained on the same path of Read the rest of this entry »
