Posts Tagged ‘funny-ad’

TVC for Dirt Devil – one hell-of-a Brand Communication
Occasionally we come across a piece of advertising which for us rises about the pack to be something more than a broadcast brand communication. Those ads like this one for Dirt Devil are so memorable in their brand story-telling as to create a distinct sense of connection with the viewer that goes beyond the functional and connects straight with the heart. OK, OK, enough of the preamble – check the ad after the jump…

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When advertising and the Customer Break-Up
When it comes to brands, the old adage of the customer is always right is pretty much spot-on. Maybe it’d be more accurate to say the Customer is never wrong. With traditional ad campaigns no longer connecting with their audience at the same emotional level, it’s time for clients and agencies to say “it’s not you, it’s me” and really mean it.

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