Funny for some – not for Global Brands
I came across this hilariously creative add recently for Berlitz English Language Schools. After my initial chuckles of laughter had died-away I was left with a sense of how poignantly the ad illustrated the challenge for brands going global
A Big, Bold Brand Communication Idea
Recently I came across this left field brand experience from the Greenery Installation branch Wow! Grass! of UK turf company Lindum. We regularly hear from clients across all categories that creating anything remarkable in today’s crowded world is beyond the reach of every day businesses from both a resource and cost perspective. What I love most about this ripping example of brand communication from the UK, is that it demonstrates that the only thing required is a big, bold idea to propel any business and their brand to the world stage.
The Undervalued Power of Employer Branding
Recently Truly Deeply was invited to join E3 – the premier global network of independent brand strategy and communication agencies. E3 consist of thirty specialist brand and communications agencies with offices in thirty five cities across twenty six countries — a truly global presence.
Whilst in Prague at the E3 Annual general Meeting recently we met many of the E3 agencies as we began to explore the array of talent and experience represented by the network. Of particular interest was an agency called BBC, located in Antwerp, Belgium. BBC is a specialist B2B marketing agency with a particular bent for HR and Employer Branding.
The Cream of International Brand Strategy & Communications Agencies.
Recently Truly Deeply founders Pete Singline and Dave Ansett attended E3′s annual general meeting in Prague to present the agency for consideration to be admitted into the prestigious E3 global network. As the premier global network of independent brand strategy and communication agencies, E3 consist of thirty specialist brand and communications agencies with offices in thirty five cities across twenty six countries – a truly global spread.
