Comments on: Gelati Sky – Brand identity and packaging http://www.trulydeeply.com.au/projects/2009/08/24/gelati-sky-brand-identity-and-packaging/#utm_source=feed&utm_medium=feed&utm_campaign=feed Creative, Branding & Strategy Thu, 11 Mar 2010 01:28:49 +1000 http://wordpress.org/?v=2.9.2 hourly 1 By: Kevin Ferry http://www.trulydeeply.com.au/projects/2009/08/24/gelati-sky-brand-identity-and-packaging/comment-page-1/#comment-24 Kevin Ferry Wed, 10 Feb 2010 04:24:23 +0000 http://www.trulydeeply.com.au/projects/?p=61#comment-24 Nice work, good design with an idea in there - would make great 48 sheet posters. K Nice work, good design with an idea in there – would make great 48 sheet posters.

K

]]> By: Our Gleati Sky brand design featured in German Magazine | Truly Deeply/Madly http://www.trulydeeply.com.au/projects/2009/08/24/gelati-sky-brand-identity-and-packaging/comment-page-1/#comment-17 Our Gleati Sky brand design featured in German Magazine | Truly Deeply/Madly Mon, 25 Jan 2010 23:35:51 +0000 http://www.trulydeeply.com.au/projects/?p=61#comment-17 [...] peers at Brand Union. In 2008 we began working with local Gelati Maestro Paul Scalisi to develop a brand strategy, brand story, visual identity and packaging for his premium, Italian inspired gelati brand; Gelati [...] [...] peers at Brand Union. In 2008 we began working with local Gelati Maestro Paul Scalisi to develop a brand strategy, brand story, visual identity and packaging for his premium, Italian inspired gelati brand; Gelati [...]

]]> By: Maja Pelc http://www.trulydeeply.com.au/projects/2009/08/24/gelati-sky-brand-identity-and-packaging/comment-page-1/#comment-3 Maja Pelc Fri, 30 Oct 2009 09:53:39 +0000 http://www.trulydeeply.com.au/projects/?p=61#comment-3 Pretty amazing... The way the packaging doesn't use packshot in an ordinary way, replacing it with magical and psychodelic imagery. But lets be honest, you don't buy ice cream because they contain peanuts or are known for any other nutritional reason. you buy them because they're supposed to make you feel better... This packaging certainly communicates that. Pretty amazing… The way the packaging doesn’t use packshot in an ordinary way, replacing it with magical and psychodelic imagery. But lets be honest, you don’t buy ice cream because they contain peanuts or are known for any other nutritional reason. you buy them because they’re supposed to make you feel better…
This packaging certainly communicates that.

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