Refreshing a much loved but outdated brand identity to reconnect a proud local with its community. Truly Deeply creates a new brand strategy and identity for leading health insurer, GMHBA and a new benchmark for regional brands.
Posts Tagged ‘Brand Strategy’
Truly Deeply worked with Delatite to refresh their brand positioning, identity and packaging and bring to life the true spirit of the brand. The new identity system now provides clear market segmentation but is also aligned into a strong branded family. Designed to reconnect with loyal customers and food industry leaders, Delatite’s new brand positioning celebrates ‘wines with a self-expressive purity’. Read the rest of this entry »
Etto, creating a new brand and category for Italian street food. With quick service traditionally limited to burgers, chicken and pizza, Etto is not only another offer, it is reshaping the category and introducing Italian street food to Australians. Truly Deeply partnered with Etto’s founder to help realise a vision, shape the business and create a thriving brand-led offer.
Gelati Sky is a boutique, premium gelati range. The story of Gelati Sky has a strong personality driven by Gelati Sky founder Paul Scalisi’s memories of growing up in Rome, eating gelati – ‘a world where every moment seemed frozen in an amazing sensory assault and every cloud in the sky made you feel it was about to rain gelato’.
Truly Deeply is proud to reveal the refreshed brand identity for the Ovarian Cancer Research Foundation (OCRF). The new brand has been crafted to create a more sophisticated and relevant identity that embraces the science of storytelling stamped with confident symbolism.
Spudbar was founded in Melbourne in 2000, born out of a frustration at the lack of a healthy, great tasting, healthy feed that was quick, convenient and value for money.
An inspiring new urban playground, it’s a free jumping revolution! Truly Deeply creates the name, brand strategy, identity and environmental design for Australia’s first trampoline universe.
Truly Deeply worked with Delatite Winery to refresh their brand positioning, identity and packaging and bring to life the true spirit of the brand. The new identity system now provides a clear market segmentation but is also aligned into a strong branded family.
Advancing workplace productivity. A new identity for a B2B brand that helps Australia’s largest organisations to simplify complexity, see the unseen and realise new opportunities.