Brand positioning and identity design for Vienna Patisserie - a unique fusion of a traditional European cakes and pastries with a modern Australian twist.
With pasta as the hero, an innovative and vibrant brandled experience was created for Australia's first quick service fresh pasta. Now, Etto is the benchmark for the category.
The Etto brand identity captures the spirit of Italy without being cheesy, or claiming false authenticity.
Innovative creative theme and in-centre activation drives traffic and loyalty with target audiences.
This ultimately achieves the client brief to increase sales for key retailers and energise the centre during key holiday periods.
Creative brand platform repositions centre, aligns all campaigns and sells redevelopment.
Brand overhaul expands the business and ensures it remains relevant, grounded by the humble potato.
An original identity system reflective of a local cafe yet still effective and scaleable to build a consistent but non-cookie cutter brand.
New name, proposition and brand identity inspires the development of a new skin clinic experience.
The Duquessa brand design, environment, services, technology and staff expertise all blend seamlessly to create a unique skin sanctuary for rejuvenation, indulgence and refreshment.
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