Blog

By Category


Vero – True Social. Just another social app?

First of all, lets start with this disclaimer. If you can’t be bothered to keep up with yet another social media app then there’s no need to find out more about Vero. Because that’s exactly what it is, but apparently ‘with a twist’. Vero is the…

Read more »

Truly Deeply Creative – A Timeline of our Brand Identity Projects

A Demonstration of our Credentials as Brand Identity Design Specialists It struck me recently that as a brand strategy and communications agency we’ve worked with a ton of brand identity clients over the years from an amazingly wide range of categories, and yet nowhere have…

Read more »

Celebrating 70 Years of Christian Dior

Celebrating the seventieth anniversary of the House of Dior, the National Gallery of Victoria is currently showing The House of Dior: Seventy Years of Haute Couture, a unique collaboration between the NGV and the House of Dior, featuring more than 140 stunning Dior garments. Exclusive to Melbourne,…

Read more »

Kudos to Illustrators

With the steady increase in readily available free stock imagery, I often wonder about illustrators and how they are staying afloat in the growing pool of image libraries. Are illustrators being put on the back burner because stock imagery is so easily obtainable? Or is…

Read more »

8 Amazing Creatives to follow on Insta

I’m sure we have all been there, sitting in front of the computer hoping for some divine creative inspiration to get the design juices flowing. You have trawled through your normal go-to inspiration sites but came up empty. You have made plenty of excuses to…

Read more »

Are business cards a dying breed?

In a fast changing digital world, we often get asked if business cards are still a necessity for your brand. While some people may see them as old fashioned, you would be surprised at how many people still like to carry cards and how important…

Read more »

Back to basics: 5 key things to consider before starting your website

So you want a website and you want it now. There are alot of easy ‘web page builders’ out there these days which allow you to create your website using the drag and drop method. That’s fine if you need to launch your site in…

Read more »

BONDS Set to ‘Bring It’ with New Sports Range

BONDS introduces their first ever cross-category sports range – led by a perfectly on brand campaign. BONDS have recently announced the introduction of their first ever cross-category sports range. The collection features BodyCool technology, which boasts moisture absorbing and quick dry properties, and marks a…

Read more »

The 2016 Olympic Games Logo – A Representation of Rio’s People and Environment

The 2016 Olympic Games in Rio is all about bringing people together and celebrating the environment. A closer look into the design of the logo, by Fred Gelli. The 2016 Olympic Games are fast approaching and this year it will be held in Rio De Janeiro in Brazil…

Read more »

A Clean Slate For Branding – Cuba Now Open For Business

The embargo has been lifted, so what’s next for brands wanting to enter Cuba?  When the US embargo was first placed on Cuba in 1960 (a whopping 55 years ago), it was referred to as “the blockade”. The embargo restricted trade and exports to Cuba, except…

Read more »