Colour plays an integral part in how we see, respond and feel about almost every aspect of our lives – brands included. “Feeling blue”, “caught red-handed”, “black sheep”, “white lie” – the list goes on. Colour plays such an integral role in the way we…
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Crayola’s crayons are part of our collective childhood. The brand is constantly innovating with new pastels, markers (texters) and other child friendly colouring equipment. But their foray takes things to a whole new market and shows the value of a strong brand visual language. They’ve…
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Ever looked at a colour wheel and felt overwhelmed by the number of combinations possible? Just can’t seem to get that palette right? Never fear, for here you can find a selection of tools to help you find the perfect colour combinations. 1. Tobias van…
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