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Creativity is Always the Answer – Brilliant Card Design

Can’t Beat a Truly Creative Idea Found this pic of a New Baby Congrats card – first it made me stop and look, second it put a smile on my face, third it made me thank the lord for creative thinkers who continue to make…

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Creative band OK GO are not letting anyone down with their new music video.

OK GO’s new track ‘I Won’t Let You Down’ does everything but! The American music group have created a strong reputation for highly conceptual, creative and visually interesting music videos that always leave you pressing re-play.

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Counter intuitive thinking a power platform in creativity

Ideas To Give Away Springwise recently ran an article about a fantastic site called ‘Ideas To Steal. Today’. The guys from who developed this site were stimulated by the thought that a lot great ideas never get up.

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An invisible world captured on film

This Sunday marks the end of the Ballarat international Foto Biennale; so if you haven’t already paid it a visit, I recommend an excursion to our gold rush town to roam the streets, cafes and galleries for a tone of world-class photography. There is an…

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In the Press – Our fresh branding and packaging design for TOM Organic featured on BP&O

BP&O is a Branding, Packaging and Opinion blog led by British designer Richard Baird. What can we say – when it comes to brand and packaging design – these guys have exquisite taste. You can check the review of our brand and packaging design on…

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Introducing the new brand and packaging for TOM Organic

We are proud to launch the new brand identity and packaging for TOM Organic. The first and only range of feminine hygiene products accredited by the Australian Certified Organic organisation, all TOM products are 100% biodegradable, made entirely from organic cotton and free from chemicals,…

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African Men. Hollywood Stereotypes.

Reversing stereotypes through personal brand story telling is how four Kenyan men, Gabriel, Benard, Brian and Derrik turned a simple idea into a viral campaign for charity. After watching Alex Presents Commando they wanted to tell their own story about African stereotypes in Hollywood movies.…

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Lucie and Simon's Silent World

Photographers Lucie & Simon have produced these beautiful images of how some of the worlds busiest places would look without people and cars. It creates a surreal world that is both calming and unsettling, but most interestingly this photography series shifts the focus. The landscapes…

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Air New Zealand – The Kiwi Sceptics

The Kiwi Sceptics is part tourism campaign, part airline campaign and part dig at stubborn Aussies. The premise is to take Australians with unfavorable opinions of New Zealand and trick them into traveling across the ditch to change their minds. It is a lovely case…

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Strandbeest By Theo Jansen

Theo Jansen builds giant, kinetic, wind powered moving animal’s that fall somewhere between the disciplines of Art and Engineering. The project is 22 years along the animals evolutionary path, each variation is a step closer towards Theo’s final goal, where his animals can survive by…

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Value and Values becoming more important in Retail World

2012 will continue to be a tough environment for retailers. Consumers have no reason to throw off their new found sense of caution and propensity to put saving ahead of spending. If anything 2012 may produce even more reasons for them to retreat with some…

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In the Press – Brand Gems on Corporate Christmas Gift Giving from the Guru, Truly Deeply's own David Ansett

Deck the Halls with Branded Beach Towels Australian newspaper ‘The Age’ recently published an article on Corporate Gift Giving in their Executive Style lift-out in time for Christmas. For most companies, this gesture of Christmas giving for staff and for clients tends to follow an…

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