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Brands with the best and worst Christmas ads for 2013

It’s ‘that’ time of year again with many brands continuing to shove the old clichés of Christmas and plenty of price and product down our throats. However, it’s great that some brands are making a real effect to find interesting ways to truly emotionally connect…

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UK Retailer Debenhams go Real with their fashion models

Imagine a major retailer waking-up one morning and deciding to break convention with their fashion marketing. Whilst many retail and fashion brands discuss the possibility of featuring ‘real’ models in their marketing campaigns, for the most part they remain discussions only. Dove and Esprit are…

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