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Consumer group crashes the Doritos Super Bowl competition

Consumer group movement SumOfUs is targeting the Doritos Crash the Super Bowl competition with an ad making the brand and the parent company PepsiCo accountable for their use of Palm Oil. At first theĀ ad looks like an entry for the Crash the Super Bowl campaign…

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The Super Bowl: Brand Advertising Mecca?

Walking down a quiet Melbourne street on my Monday lunchbreak I almost choked on my sandwich as my thoughts were interrupted by the roar of a crowd from inside a bar which is usually (and understandably) dormant on a Monday afternoon. So who were these…

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