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Finding a Country’s Colour

Istanbul is in the middle of everything. A symbol of how exchange, migration and connections are the base of evolution. Blurring the flag colors of all the countries that have had long relations in Istanbul, Filippo Minelli’s The Flags of Istanbul is a project about…

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adidas Vs Nike – A Battle of Brand Association

All Brands Have Meaning Whether carefully and strategically considered or by default, all brands hold associated meanings in the minds of the market place. Well considered brands establish a competitive brand proposition (their brand strategy) with layers of meaning to both differentiate themselves from their…

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