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Back to being brand obsessed with Lego!

We’re pretty obsessed with Lego, you may have noticed! Lego is a brand whose packaging says suitable for aged 4 years+, but probably their biggest brand advocates are blokes 20+ reminiscing of the hours of fun from their childhood. I still buy my boyfriend Lego, he’s 31. We…

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The world's most valuable brands

Brand Finance puts thousands of the world’s biggest brands to the test every year, evaluating which are the most powerful and most valuable. This year Apple has kept the top spot as the world’s most valuable brand. While in Australia Woolworths has retained its position…

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