Overview
Brandhook is a brand research agency with offices in London and Melbourne. There was a need to create a professional and polished brand to reflect the strategic level of the business. The brand identity we created plays the perfect balance of professional, insightful and creative.
The finished design clearly demonstrates their essence of absolute clarity, a mantra which the brand lives by. In their ever more competitive market, the toolkit of visual brand elements provided Brandhook with the pieces they need to communicate their business smarts.
The Challenge
After several years of growth and professional development, and with global competitors entering the fray, it became critical for Brandhook to up the ante on the way they presented themselves to market. Their existing brand identity, web site and business tools were not an accurate reflection on the smarts of the organisation and were becoming a hindrance to winning competitive new business.
The Solution
By decoding the visual language of their category and creative professional service brands we identified the right balance of professional, creative and business intelligence cues required to optimally position Brandhook in their competitive market. The brand mark is confident and contemporary, cutting edge clean, and elegantly provides a conceptual hook that literally connects the identity to the client’s business name. The palette of brand visual language elements supporting the brand mark illustrate clarity and provide the flexibility to dial-up and down the identity as required from corporate communication to eye catching eDMs.
How we helped Brandhook
Brand identity, brand visual language design, website design, eDM and PowerPoint design, business stationery design.
Client Testimonial
“The Truly Deeply experience has been fantastic from start to finish. Being a brand agency ourselves we understand the importance of creating an experience that is truly unique and insightful which is exactly what the Truly Deeply team provided us with. We fell in love with our new identity the first time it was presented as it reflected not only who we are but most importantly, where we want to be. We now have a fantastic brand promise to live up to which inspires us in everything we do and we deliver to our clients. A big thank you from all of us to the Truly Deeply team!”
Lea Link, Insights and Strategy Director, Brandhook
