If you’re a regular reader you’ll know that colour is normally Cassie’s domain. But she’s away at the moment and I don’t think I can wait to show you this. So we’ve gonna have a double post Friday, enjoy. Video after the jump…
This is an awesome example of bring brand values to life, Canon’s new TVC for their Pixma colour printers. In what is becoming a must for any serious TVC campaign, the online making of the ad is as important as the ad itself. This simple but visually stunning commercial is a great vehicle to bring key brand values like spirit, technology, inventive, adventurous and of course colour to life. It’s up there with the SONY Bravia Ads for brilliant way to bring a key brand value to life it a truly unique and memorable way.
If you need creative ways to bring your brand values to life, give us a call
Director of Design