Giving kudos to brand messaging and communications!

All clients want their advertising to make an enormous impact, generate an increase in sales (ideally far greater than the amount invested for a particular campaign) and create plenty of conversation and hype not only within the consumer market but also (and sometimes as importantly) between the competitor brands.

Every brand, product and service is trying to outwit, outplay and outsell the other and what I like about the collection of ads below is not just the creativity but more so the simplicity of a few that create the right brand messaging.

Whether print, outdoor, interactive or guerilla marketing each campaign needs to deliver a unique and memorable message that engages the consumer on all levels ultimately ensuing product purchase.

Enjoy the various brand campaigns!

Above: A clever way to find out how Hoover‘s vacuum cleaners really work.

Above: Apple’s MacBook Pro – Ultra Thin product advertising.

Above: A great piece of communication that’s direct and to the point.

Above: You can’t smoke in Germany’s train stations except inside the yellow squares so this creative team made
these squares to make a maze so you can find your way to the ashtray.

Above: Mini Cooper subway entrance, how big is this car?

 

Above: What low budget yet creative campaign for the Sony Cyber Shot T1

Below: This campaign needs no explanation – life’s too short for the wrong job!

Want to make your company generate an increase in sales and create plenty of conversation in more markets than your competitors, then give us a call now.

Dominic Guthrie
Client Account Director