It’s time to tuck in your counters, put a bit of product in those serifs and get ready for the Type dating game. Check out this great little site from Aura Seltzer, Type Connection, A Typographic Dating Game. You get to pick the beau from a selection of general font types (which includes Archer, one of my pet fonts) then try to match them up with an appropriate belle.

Anything that helps promote and develop a better understanding of the how good type works, is good in our books. As Aura says in About the site “Along the way, you explore typographic terminology, type history, and more. By playing Type Connection, you deepen your own connection with type.”

If you’d like to know more about the effect good type has on your brand, we’d be more than happy to have a chat.

Derek Carroll
Design Director