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Sense Retirement

Sense Retirement Group and Place branding

New Branding Approach for the Next Generation of Retirement Living. Group and place brand strategy, naming and design.

Spective

IND rebrands to Spective

Brand strategy, naming and identity design for a building solutions company.

Arca

Arca – rebranding leading credit industry association

New name, brand strategy and identity for leading credit association.

Submürge

Submürge rebrand from Zapco

New name and brand for leading global supplier of oyster growing equipment.

Vinyl Group

Vinyl Group brand development

Brand architecture, strategic proposition, and visual identity that brings together Vampr, Jaxsta, and Vinyl.com as one entity.

Zuum Energy Gum

Zuum Energy Gum brand creation

Brand research, strategy, messaging, naming, identity design, collateral and marketing for new caffeine based energy gum.

Frasers Property, 357 Collins

357 Collins St rebrand to create vibrant urban precinct

Brand research, strategy, design, signage and way-finding to revitalise and reimagine a city building into a distinctive urban place brand.

Rhinomed, Pronto

Pronto, a new vapor inhaler product brand for the USA

Brand research, strategy, naming, design, and packaging for new product range for global med-tech company, Rhinomed.

Change Coffee

Change Coffee, a new kind of impact business and brand.

Change Coffee is on a mission to change some of the world's biggest problems, with one of the world's smallest, yet favorite daily commodities - coffee.

Ellerton

Ellerton, a new aspirational address in Melbourne’s west.

Brand strategy, naming, identity design, collateral, and marketing a new residential community.

Healthscope, Surgery Assured

Surgery Assured, an innovative way to access private hospital treatment

Zunia

Zunia, a next generation education software brand

Brand research, strategy, naming and design for innovative end-to-end school experience and management solution.

Taylors Quarter

Taylors Quarter, a highly sought-after pocket within an desirable area

Property and place brand naming, strategy, design and marketing for Development Victoria.

Banyule Council

City of Banyule, connecting and engaging with the local community

Local branding, campaigns and communications for Melbourne Council.

Central Steel Build

New brand proposition, identity and architecture for Central Steel Build

Evolving leading steel builder to reflect true industry leadership

ATSE. The Australian Academy of Technology and Engineering.

ATSE rebrand enables leading think-tank to influence a broader audience

New brand for leading member association

Umii Skin Care

Umii, unique skin and hair care brand made for Gen Z

Brand strategy, naming, identity design & packaging

Zedu

Brand proposition, name and identity for leading ultrasound educator and trainer, Zedu

New proposition, name and identity for leading ultrasound educator and trainer

South.Point Shopping Centre

Southpoint, new name, proposition and identity for Canberra shopping centre.

New name, proposition and identity for major Canberra shopping centre.

Cammino

Cammino brand identity and packaging for handmade Italian leather flats

Brand strategy, naming, Identity and packaging for Cammino Shoes.

Altura Learning

Altura, the new name and brand for learning partner for the health and social care industries

New brand, name and identity for learning partner for the health and social care industries

One Child Care

One early childhood education brand development

A stylish brand that helps One Early Education Group stand out in an increasingly crowded market.

How Now

How Now, a new brand for kind milk

Ethical milk brand identity

Ufonik

A vibrant identity for Ufonik, a new kind of music competition

Sooma

Branding for memory foam mattresses and pillows

Our client is a manufacturer of high quality foam. They wanted to sell mattresses direct to the public but they couldn’t use their B2B brand. They needed a new name, proposition, identity and a story to stand out and engage in already saturated market with many ‘me-too’ brands.

Bounce Inc

Trampoline park brand creation redefines the humble trampoline

An inspiring urban playground that began in Melbourne. The free jumping revolution has now spread across the globe.

A completely new concept at the time, we not only crafted a brand to engage the target audience we defined a new category of entertainment.

Etto

Creating a new brand and category for Italian street food

With pasta as the hero, an innovative and vibrant brandled experience was created for Australia's first quick service fresh pasta. Now, Etto is the benchmark for the category.

The Etto brand identity captures the spirit of Italy without being cheesy, or claiming false authenticity.

Momu

Next generation home builder brand

A powerful belief system and distinctive identity that's boldly reshaping the home building market in Perth.

Dimple

Aged care services rebrand reframes category

New name, proposition and identity ignites vision, inspires staff and engages customers.

Our Watch Awards

Prestigious award brand recognises media leadership

Versus

Creating a game changing fitness brand

Retirement Alliance

A new name and identity for premium retirement living

Get Farmed!

Packaging heroes Aussie farmers and their fresh produce

Ayomo

Frozen yoghurt brand designed for health conscious foodies

Brand identity, store design and go to market collateral builds on frozen yoghurt trends, fresh food and the science of flavour to create a distinctive and healthy brand experience.

Set That

Online shopping brand creates a new hub for shoppers, curators and retailers

Ferve Tickets

A new brand for the love of festivals

Everything from the positioning to the name is all about celebrating the company’s passion for festivals and firmly places Ferve at the heart of festival culture.

Duquessa

New skin clinic brand positioned as a skin sanctuary

New name, proposition and brand identity inspires the development of a new skin clinic experience.

The Duquessa brand design, environment, services, technology and staff expertise all blend seamlessly to create a unique skin sanctuary for rejuvenation, indulgence and refreshment.

Delfin/Lend Lease

Creating compelling brands for master planned communities

Working with entire project and marketing teams to create unique, engaging and sustainable place brands.

Avia

Enriching aviation for passionate aviators

Nutshack

Brand and packaging design for Nutshack’s famous mixes

Atherstone

Residential property development place branding

Over Fifty Group

Brand development for specialist insurance provider

New name, positioning and identity that's relevant and engaging for a new generation of over 50s.

Mirvac Harcrest

Creating a place brand for a large residential community development

Truly Deeply

Rebranding a brand designer, the birth of Truly Deeply

Pomagrande

Brand positioning for pomegranate growers

City of Whittlesea

Baseline youth services brand identity

M>Train, M>Tram

Developing a new public transport brand to move Melbourne

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