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Bacardi turns Facebook ‘likes’ into real-world events

Like it Live, Like it Together Brand experiences. At the risk of writing incessantly about alcohol brands and reinforcing negative stereotypes about (slightly) long in the tooth designers, I cam across this integrated brand/marketing campaign by Bacardi recently that I thought was pretty smart. Crowd-sourcing…

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20 Best Brand Facebook Pages

Yes, Facebook is the new brand frontier. Like it or not, with more than 300 million (yep million) Facebook users and 695,000 Facebook updates every minute, if your brand has any kind of consumer facing relationship, you absolutely need your Online Brand Strategy to include…

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