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Nike uses its brand to motivate Brazilians

Nike’s latest Brazilian campaign is another great example of the brand’s ability to use its brand strength to truly connect with people at a local level.

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Happy Easter!

So it’s that time of the year again where the Easter bunny visits us with mountains of chocolate delights. The chocolate eggs and bunnies have been lining the supermarket shelves since Santa’s last visit and chocolatiéres have been pushing to offer something a little different. However…

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Coca-Cola Happiness Truck

A Coca-Cola Pop-up Brand Experience Coca-Cola have converted a delivery truck into a happiness machine on wheels delivering “doses” of happiness in the streets of Rio De Janeiro, Brazil.  With the line ‘Where will happiness strike next?’ Coca-Cola literally delivers a brand experience worth smiling…

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We Love a Unique Design Twist – Livraria ad Vila

Love architecture? Love interior design? Love bookshops? What about ones that have a truly unique design twist? Then check this bookshop out!

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