By Category

Laundry detergent brand Tide taps into the Game of Thrones juggernaut

A Brilliant Bit of Brandjacking Laundry detergent brand Tide have demonstrated the power of opportunistic brand association with their very smart ‘Game of Thrones stain removal infographic’. Followers of Game of Thrones would know that season four was the bloodiest season yet, building on the…

Read more »