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How wit taps into a deeper level of brand experience

Being a beginner in the field, I’m curious about how much influence design can have in the consumer’s world. Not from a designer or a client point of view, but from an audience’s perspective. I believe best design does more than simply capture attention and…

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Our Packaging Design for TOM Organic featured on The Dieline Packaging Blog

TOM Organic Packaging Design in the Spotlight One of the world’s leading packaging design blogs; The Dieline, has recently featured our brilliant packaging design work developed for TOM Organic. You can read all about the project and it’s great commercial success here. You can check…

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In the Press – Our fresh branding and packaging design for TOM Organic featured on BP&O

BP&O is a Branding, Packaging and Opinion blog led by British designer Richard Baird. What can we say – when it comes to brand and packaging design – these guys have exquisite taste. You can check the review of our brand and packaging design on…

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Delicious Brand Experience Inside and Out

For as long as I can remember I have loved chocolate, and as such I am always interested in reading about new chocolatier ventures.  I recently stumbled across a post in Coolhunting.com, from interaction designer John Sullivan Hamilton, who was given the opportunity to design…

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Packaging Design Stars from the international Pentawards

When Brand Design Duty Calls Occasionally in this life we lead as brand designers we all need to make sacrifices, to take a hit for the team so to speak. When the call came for me to travel to Shanghai to accept our silver Pentaward…

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Gelati Sky Packaging Design takes Paris by Storm

World Famous Brand Design A while back Alexia Soyeux from Création Conseil Dessert in Paris got in touch to tell us how much she looooved our packaging design for Gelati Sky and to see if we could hook her up with some Gelati for her…

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Brands Designed with Personality Pack a Punch

The Role of Brand Personality We often talk about the role of design in expressing different personalities for a brand. We work in the space every day, but rarely get the opportunity to really explore the expression of multiple brand personalities for the one product…

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Our Gelati Sky Brand Image has Mexican Tongues Talking

Hello Mexico, How’d You Like Our Gelati Recently Gelati Sky were approached by Irma Solis, Co- Editor of a Mexican magazine called Le Fourquet. Le Fourquet’s keeps its readers completely up-to-date with the latest news in fashion, gourmet, beauty, health and the arts, amongst other…

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Trend Report – The Visual Language of Brands (Chapter3)

The Third Chapter in our Comprehensive Trend Report Over the last two Mondays we’ve published the first two sections of our research report into trends in visual language. Each Monday for the next four weeks we’ll publish another chapter. This week’s chapter focuses on trends…

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Why the designer needs an EPS of the Logo

All Logos Files are Not Born Equal After recently explaining yet again why the jpeg of a logo, taken from the website, can’t be used for a brochure, I thought it might be useful, valuable and insightful for someone to write this down. So here…

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Coopers' cheating beer brand

I like a beer, there’s no point hiding it, it comes hand in hand with the Irish Brogue. So naturally, I pay a little bit more attention when new beer brands are born. So I was somewhat intrigued when I noticed the huge billboards on…

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Brand Design; Evolution of the Coke Bottle

A Packaging Icon Few brands boast packaging that has gained iconic status – the ability for cultures all around the world to identify the product purely from the form of its bottle. Coke has long understood the brand equity within the proprietary bottle shape, maintaining…

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