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Instagram – Three years and 150 million users later

Instagram recently turned three years old. In that time, it has managed to amass over 150 million users. While Instagram doesn’t hold an audience the size of Facebook or Twitter (yet), it has established one of the most active and engaged audiences of any social…

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Brand C&A, gauging real-time consumer sentiment

Ever since the launch of Facebook in 2004, brands have been relentless in their search to find a solution to the issue of how to connect their online community with the offline world.  Global fashion retailer C&A have, as part of a large-scale brand reinvigoration…

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