Effective health promotion has the capacity to improve health, reduce costs of treating chronic disease, enhance economic productivity, bridge the health divide between population groups and add healthy years to life expectancy.

With this philosophy driving all they do, we assisted VicHealth to define the key annual report communication theme as ‘Inspiring Health.’

For the information design of the document we adopted our AR Reporting Framework for annual reporting, providing a content communication system that allowed VicHealth to highlight the relevant stakeholder messages in what is a complex piece of communication. The result is a very easy to comprehend corporate report that delivers the organisation’s key strategic and brand messages in an easy to access and engaging format.