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Our Work

All the work
By Industry
By Service

Automotive
B2B
Education
Engineering, Industrial & Infrastructure
Fashion, Health & Beauty
FMCG
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Healthcare & Medicine
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Advertising
Annual Report Design
Brand Architecture
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Brand Identity Design
Brand Launch & Culturalisation
Brand Positioning
Brand Proposition
Brand Story Telling
Brand Strategy
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Digital Brand Activation
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Naming
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Signage, wayfinding & architecture inspiration
Website Design

Vienna Patisserie

A modern patisserie brand inspired by Vienna

Brand positioning and identity design for Vienna Patisserie - a unique fusion of a traditional European cakes and pastries with a modern Australian twist.

Snowkids

Creating the brand for a new ski gear eCommerce business with a difference.

A brand created by a snow family for families who love the snow.

THE:5TH

Brand strategy sets eComm watch business for next phase of growth

Fonda Mexican

Brand Strategy provides clear direction for business growth

Homyped Shoes

Redefining one of Australia’s favourite shoe brands for new generations

South.Point Shopping Centre

New name, proposition and identity for major Canberra shopping centre.

New name, proposition and identity for major Canberra shopping centre.

Truly Deeply Clients

A Timeline of our Brand Identity Experience

A collection of our brand identity work for a range of clients across the years.

Sooma

Branding for memory foam mattresses and pillows

Our client is a manufacturer of high quality foam. They wanted to sell mattresses direct to the public but they couldn’t use their B2B brand. They needed a new name, proposition, identity and a story to stand out and engage in already saturated market with many ‘me-too’ brands.

GMHBA Health Insurance

A fresh brand identity for not-for-profit health insurer GMHBA

The new brand positioning and identity intensifies GMHBA’s audience bond, brings to life the brand’s heritage and authenticity.

Koolaman

A new proposition and identity for Australian hand stamped jewellery brand

The new brand proposition and identity helps Koolaman stand out against the growing number of competitors, inspires employees and provides direction for the business to grow.

This is accompanied by a powerful and authentic brand story that captures the company's spirit and builds a deeper connection with their customers.

Etto

Creating a new brand and category for Italian street food

With pasta as the hero, an innovative and vibrant brandled experience was created for Australia's first quick service fresh pasta. Now, Etto is the benchmark for the category.

The Etto brand identity captures the spirit of Italy without being cheesy, or claiming false authenticity.

Ayomo

Brand refresh repositions Ayomo as a delicious health champion

Food retail brand shifts from frozen yoghurt to broader healthy food and lifestyle choices with a brand re-fresh.

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