Change Coffee is on a mission to change some of the world's biggest problems, with one of the world's smallest, yet favorite daily commodities - coffee.
One of a kind creative studio space for rent. Share our South Melbourne studio, or rent the whole space. Join a collective of designers, strategists, brand and marketing experts....
Ethical milk brand identity
Brand strategy, naming, identity design & packaging
When it comes to brand identity briefs, they don’t get grander than this. Every four years when the Olympic Games roll around we are treated to perhaps the most...
New proposition, name and identity for leading ultrasound educator and trainer
An inspiring urban playground that began in Melbourne. The free jumping revolution has now spread across the globe.
A completely new concept at the time, we not only crafted a brand to engage the target audience we defined a new category of entertainment.
Online reviews aren’t always what they appear to be. If I had a dollar for every conversation I’ve had with a business owner wringing their hands in despair of...
A premium goat milk baby formula made in Australia specially for the Chinese market.
The one thing I’ve learned about branding is… that’s it’s so many touch points that form the holistic view of brand Over the years we’ve had the opportunity to...
Leveraging brand heritage to engage new generations of BBQ lovers.
The new brand positioning and identity intensifies GMHBA’s audience bond, brings to life the brand’s heritage and authenticity.
The Holy Grail of Branding. When designing a brand identity for any brand, but especially a consumer brand, we look to develop visual brand assets than can become instantly...
Brand and packaging refresh coupled with evocative storytelling positions TOM as a category leader in environmental sustainability. The rebrand also helped TOM expand into major retailers and achieve exceptional sales growth.
New product packaging design strengthens brand engagement and breathes new life into iconic Australian weight loss brand.
Brand overhaul expands the business and ensures it remains relevant, grounded by the humble potato.
An original identity system reflective of a local cafe yet still effective and scaleable to build a consistent but non-cookie cutter brand.
A powerful belief system and distinctive identity that's boldly reshaping the home building market in Perth.
A dynamic consumer brand for an electronic health record that assists users with proactively and intelligently managing their personal health.
The new brand proposition and identity helps Koolaman stand out against the growing number of competitors, inspires employees and provides direction for the business to grow.
This is accompanied by a powerful and authentic brand story that captures the company's spirit and builds a deeper connection with their customers.
The power of brandless branding. Loving these new ads for McDonald’s by Leo Burnett in London. The holy grail for branding is when you’re able to remove your logo...
The 2020 Barbie range steps-out with inclusiveness. Loving the way the Barbie brand has kept pace with society and arguably takes a leadership role in diversity and inclusiveness. The...
Brand Finance ranking of the most valuable brands for 2020 has just been released. Amongst the Australian brands, Woolworths has reclaimed the top spot, overtaking Telstra, after recording a...
A Right Royal Bit of Branding Fun. I’m loving this brand campaign from Burger King leveraging the global interest in the current Royal family split. Creating timely brand ads...
It’s not an entirely new trick, but Apples latest piece of brandertainment has been shot entirely on the latest iPhone. And there’s plenty to like beyond showing-off the capabilities...
Come the festive season many brands get into the spirit. Some carry-off the Christmas brand thing better than most with a mixture of inspiration and aesthetic wonder. I’ve collected...
The future of fonts. As we count down to the end of the year and start getting our heads around 2020, my mind begins to wander to what design...
Banksy captures the true spirit of Christmas Reminds me of a time when street art was graffiti and graffiti had a purpose which was to make social comment. In...
The changing face of consumer behavior raises a red flag for retail brands. When I think back even just a decade ago, the demands of retail customers were not...
At Truly Deeply we love sharing and celebrating not only our creative branding work but that of our extended brand family. In this case it’s doubly easy when the...
Instagram brand; Overheard launches physical newspaper stands. In the latest demonstration of the blurring between new digital and traditional business and brand models, Overheard launched a physical parody paper...
It’s beginning to look alot like Christmas (well a little at least…) This Christmas season John Lewis has teamed-up with Waitrose (a member of their brand family) to create...
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