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Brand Valuations – The Top 10 Australian Brands for 2009

This week there has been a lot of press coverage of Brand Finance’s ranking of Australia’s strongest brands. The study focused on brand portfolios owned by ASX listed companies and excluded secondary listings. The value of individual brands was not split out, so the results…

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ANZ Bank Rebrand – A Super Regional Bank?

A Super Regional Bank? ANZ announced late last year that it had an aspiration to become a “Super Regional Bank” and at the same time announced a new brand, logo and visual language to be rolled out progressively over the next two years. The Asia…

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