Amazon retains its most valuable global brand status
Kantar BrandZ has released their Most Valuable Global Brands for 2021 and it demonstrates the power of strong brands, particularly in a crisis.
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Woolworths ranked most valuable Aussie brand for 2020
Brand Finance ranking of the most valuable brands for 2020 has just been released. Amongst the Australian brands, Woolworths has reclaimed the top spot, overtaking Telstra, after recording a 5% uplift in brand value to AU$11.8 billion. The study also showed that Woolworths has eclipsed…
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