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Cokes sends happiness from the skies

As part of Coca Cola’s kindness movement and international campaign called “Where Will Happiness Strike Next?” Coke sends free Coke cans and messages of support to Singapore’s migrant workforce via drones in connection with the non-profit organisation Singapore Kindness Movement.

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Star Wars – An on-going Brand Communication Legacy

May the Force of Brand Association be with You. Brand association with movies is nothing new, but it seems the allure of the Star Wars film franchise just never gets tired. Sports and fashion shoe brand adidas are today launching the latest range of kicks…

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