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Retail Brand Innovation – Self Select Customer Service

An engaging way to deliver the service experience your customers want, when they want it. Understanding when to provide service to the contemporary consumer and when to leave them to shop under their own steam is a challenge for retailers. Bug them with unwanted offers…

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Is Remarkable Customer Service the Greatest Act of Branding?

The Brand Value of Customer Service. Just ask Apple, the best retailer in the world in terms of $ sales per square meter (and is there any other metric worth measuring?), customer service is still where the rubber hits the road. New Apple retail customer…

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