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Fendi’s 90 Year Celebration is a masterclass in fashion branding.

Beautiful Brand Engagement – Fendi’s 90 Year Celebration kicked off last week at the iconic Trevi Fountain in Rome. In 2012 Fendi spent US$2.2m to fund the restoration of Trevi Fountain. The local fashion brand paid for the crumbling fountain’s crucial maintenance in exchange for…

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Brilliant Brand Space Design for Prada Men's Spring/Summer 2012 Parade

A Tough Brand Design Gig It’s got to be one of the toughest design gigs going around – how to create a unique, stand-out space in which to parade the upcoming season’s designs for a global fashion super brand. This beautiful space called ‘Field’ has…

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