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The Power of One – Brand engagement starts with a single customer

Do you have a Single Customer Engagement Mindset? We were talking brand engagement with a client recently and I was reminded of this You Tube clip from the Sasquatch Music festival back in 2009. The clip starts with a single guy entranced by the music…

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Why Keeping your clients & customers happy is the best way to grow your business

Happy Customers are Brilliant for Business It turns out that regardless of which category your business operates in, the best way to grow your bottom line is client/customer retention. According to the book ‘Leading On The Edge Of Chaos’; reducing your customer turnover by just…

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