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The real John Lewis Twitter Christmas ad

An accidental brand ambassador John Lewis is the name of big UK retailer but it’s also the name of a guy from Blacksburg, Virginia. Since 2007, the lecturer from┬áVirginia Tech University has been using the twitter handle @johnlewis and he often receives tweets meant for…

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Social Media connects us to community with the results of the same-sex marriage survey

  When used for the greater good Social Media can spread positivity, incite celebration and connect us with community in a very powerful way. This was the case last Wednesday when rainbow colours and images of elation filled most of our social media feeds after…

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