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Introducing Trump Bold – A new font to Make Typography Great Again!!!

Introducing Trump Bold, a new typeface from Truly Deeply founder; Dave Ansett. Inspired by The Greatest Donald of our time (with apologies to Sutherland & Duck), Trump Bold is designed in his image; Bold and Distinctive. Trump Bold works well alone and is kind of…

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Say Hi to Quinse, a new font designed by Truly Deeply’s Dave Ansett

Introducing a new display font called Quinse. Inspired by the style and character of French directional signage, Quinse is a confident and bold signature font perfectly suited to brand mark design, packaging design, headlines for publications, print and digital campaigns as well as retail point…

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Highlights from the 36 Days of Type global design project

Inspiring Type Design – A Rich and Valuable Brand Identity Asset During 36 days of restless creativity, creatives were challenged to design a letter or number each day. The result is a graphic demonstration of how broadly and distinctly we can communicate the letters and…

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Denmark's Playtype Font Foundry launches a Concept Store

We love a good design concept store Danish font foundry Playtime recently made the unusual jump from online to bricks and mortar, opening a concept store in Copenhagen. The Playtype store was launched in conjunction with the revamp and redesign of Playtype.com and represents the physical…

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21 New Killer Custom Typefaces – Brand Identity Assets

Creating Memorable Brand Design As creative director of our brand agency I’m always being asked by our clients how to create the most effective brand identity or corporate image. The answer always includes the invaluable elements of owning ‘Unique Visual Properties’. Unique visual properties are…

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Fresh Brand Design Typography

From a technical perspective, developing unique visual properties for your brand should be a critical deliverable for every brand identity project. But then, beyond that is the magic that happens when a brand designer creates something truly unique – in this case an amazing typeface…

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Unlikely Type, a Brand Design Hero

The Typographic Hero of every Brand Identity An interesting fact I was reading somewhere recently- did you know the most common typeface in brand identity design across the world and across every market is Helvetica (or it’s ugly step brother Arial)?  Not only is Helvetica…

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25 Killer Custom Typefaces – A Brand Design Asset

Building Your Brand’s Visual Properties When creating a corporate image for our clients brands, we focus on building unique brand properties that can be leveraged to become brand assets. A brand’s typeface is one of the visual properties we incorporate into the brand design process,…

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