Maria Grazia Chiuri – The First Woman to Lead the Iconic French Brand Dior

Dior appoints Maria Grazia Chiuri as their first ever female creative director. 

With an impressive portfolio, Maria was first snatched from label Fendi by Valentino and just recently has made her debut as creative director for Dior – the first ever female to run the fashion house. She will be overseeing women’s couture, ready to wear and accessories.

Maria Grazia Chiuri

Maria will be Dior’s seventh couturier and the future looks bright with her first show to be held on September 30 to showcase RTW Spring 2017, followed by couture in January which falls on the 70th anniversary for Dior.

Shortly after the announcement Maria stated “It is a great honour to be joining the house of Dior. I measure the tremendous responsibility of being the first woman in charge of the creation in a house so deeply rooted in the pure expression of femininity. The endless wealth of its heritage continues to be a constant source of inspiration for fashion, and I cannot wait to express my own vision.”

It will be great to see a fresh approach and a females perspective on the new direction for women’s couture.


Olga Dumitriu
Client Account Executive  

Olga is a Manager of Brand Projects at Truly Deeply. For more than 25 years Truly Deeply have been working with brands to position them for growth. Olga’s expertise is to engage with brands and manage the project lifecycle to ensure optimum outcomes and experiences for clients. Olga has experience working with corporate, health, food and education clients.
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