Our Work

Refreshing the Jenny Craig brand for the next generation.

Brand and packaging refresh coupled with evocative storytelling positions TOM as a category leader in environmental sustainability. The rebrand also helped TOM expand into major retailers and achieve exceptional sales growth.

The new brand positioning and identity intensifies GMHBA’s audience bond, brings to life the brand’s heritage and authenticity.

An inspiring urban playground that began in Melbourne. The free jumping revolution has now spread across the globe.

A completely new concept at the time, we not only crafted a brand to engage the target audience we defined a new category of entertainment.

With pasta as the hero, an innovative and vibrant brandled experience was created for Australia's first quick service fresh pasta. Now, Etto is the benchmark for the category.

The Etto brand identity captures the spirit of Italy without being cheesy, or claiming false authenticity.

Food retail brand shifts from frozen yoghurt to broader healthy food and lifestyle choices with a brand re-fresh.

Leveraging brand heritage to engage new generations of BBQ lovers.

Defining, designing and bringing to life a new concept in casual dining for health conscious foodies.

A powerful belief system and distinctive identity that's boldly reshaping the home building market in Perth.

A dynamic consumer brand for an electronic health record that assists users with proactively and intelligently managing their personal health.

A powerful brand proposition and distinctive identity helps this internationally regarded organisation stand apart from their peers and engage tomorrow's leaders.

Creating brand clarity and distinction in the crowded not-for-profit space and providing guidance for the organisation to excel.

Brand identity, store design and go to market collateral builds on frozen yoghurt trends, fresh food and the science of flavour to create a distinctive and healthy brand experience.

Working with entire project and marketing teams to create unique, engaging and sustainable place brands.

Capturing the essence of Lake House founder and foodie Alla Wolf-Tasker, home cooking and fresh seasonal produce.

Aligning the brand to the business proposition and ambition with a distinctive and engaging new identity.

Development of a new precinct name, proposition and identity for Sydney.

Darling Quarter creates a new sense of energy and connection to Darling Harbour for Sydneysiders.

A standout not-for-profit identity that positions the organisation as the authority in women's health.

New name, positioning and identity that's relevant and engaging for a new generation of over 50s.