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Truly Deeply named one of the world’s top packaging design agencies.

One of the world’s leading packaging agencies? Stop it, you’re making us blush! Little old us have been recognized as one of the world’s leading Packaging Design Companies by agency aggregator DesignRush for 2019. Each year, B2B Marketplace; DesignRush asesses marketing agencies and consultants globally…

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Solving the Branding Challenge for Startups

Branding for Start-Ups – A critical challenge. There are few things I enjoy more than sitting across the table with a founder of a start-up. The energy, excitement, vision and optimism are often at their peak in the excitement of launching a new enterprise. Over…

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2018 – A Year of Truly Brilliant Branding

Where did 2018 Go? We had a great year, working with businesses of all shapes and sizes to create new propositions, launch new products and refresh brands across more than fifty different categories. We captured just some of that activity in this 12 second vid.…

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Truly Deeply’s new packaging design for Castlemaine Dips

Delicious New Packaging. Our good friends at Castelmaine Kitchen have created this short clip for their social feed showing the change from old brand to new. If you love your dips, these beauties are worth a try. Your taste buds will thank you for it.

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Tradition Trumps Taste in Brand and Packaging Design

  Strange But True Packaging Design. Lyle’s in one of the UK’s leading brands of golden syrup, much loved throughout the British Isles. At first glance the visual language of the packaging design captures the heritage and tradition of both the product and the brand.…

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Lovely cosmetics packaging design from our Korean partner agency Metabranding

Branding from the creative and business hot spot, Seoul, Korea. Today we’re featuring a branding and packaging project created by our Korean partner agency; Metabranding, a brand consultancy in many ways similar to Truly Deeply. Our partnership is part of an ongoing focus for us…

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Cannabis product packaging design takes a serious approach to brand building

The new cannabis category takes a professional approach to packaging design Harmony Extracts is a cannabis concentrate company that uses state-of-the-art extraction technologies to transform marijuana plants into high-quality, potent concentrates. A new company based in Denver, Colorado, which is one of the nearly 30…

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Setting the right budget for your Product Packaging

Why the right level of investment in your branding and packaging is critical. Every week we speak to a number of people who have an idea for a new product, have a product ready for market, or have a product in market that’s failing to…

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Welcome Home Vegemite – Why some brands shouldn’t be sold.

Welcome home Vegemite – Back where you belong. With Australia Day around the corner, the recent announcement that publicly listed (and Australian owned) Bega Cheese is set to purchase Vegemite and a hand-full of other Kraft brands in a $460 million deal made my day.…

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The sticking power of Apple’s brilliant brand packaging

When packaging means much more than packaging Going through the drawers in my study last week I came across not one, but three iPhone boxes. I realised that without consciously intending to I’d saved the boxes from each of my iPhones dating back years, but…

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Our Gelati Sky brand at work – delicious differentiation from the streets

Bumping into our Delicious Branding Even after twenty five years of creating brands of our clients, it’s still a buzz to bump into our branding hard at work differentiating and promoting our clients and their businesses. On a cold, grey and wet Melbourne Spring day,…

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Calling all Courageous Blondes – Lululemon Partners with Canadian Brewery

It seem’s that Lululemon is now targeting the yoga loving, beer drinkers. Who doesn’t like a cold beer after a sweaty yoga session?… The global activewear brand has partnered with Canadian based brewery,¬†Stanley Park Brewing to create a lemon hopped ale called ‘Courageous Blonde’.

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