Sex Brand seeks to grow the category with cheeky Valentine’s ads
Sex Brand is attempting to shock and encourage young Brits to start bonking again.
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Zuum launches in Australia
New energy gum brand now available at Chemist Warehouse. Keen followers of Truly Deeply may have noticed us talking about a new energy gum brand we created for three Melbourne mates, during the lockdown years. Truly Deeply worked closely with the founders of Zuum to…
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Truly Deeply unveils latest packaging design for Jenny Craig
New packaging continues to evolve with the offer and enhance the Jenny Craig brand experience. Truly Deeply has been working with Jenny Craig since 2014. Our initial work involved a complete refresh of the brand with research, brand strategy, brand identity, packaging, marketing collateral, and…
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Rebranding for the right reasons
What you need to know before rebranding Before you consider rebranding, understand why you are doing it. It may seem obvious, but it’s important to get clarity and alignment with key stakeholders on the reason for the change. This is not just about marketing –…
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Vale Milton Glaser – A True Design Icon
Designer of possibly one of the world’s most iconic brand marks, Milton Glaser died this week on his 91st birthday. In an industry that burns-out most of it’s brightest stars in years, Glaser’s creative career lasted decades as he inspired multiple generations of designers and…
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The Economist Climate Issue – Powerful Information Design
Beautiful and Provocative Information Design. The Economist has recently released an issue focusing on global climate change; an issue that is timely, pertinent and cuts across almost every topic of relevance to their readers. Working with climate scientist Ed Hawkins who is known for his…
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Truly Deeply rebrands ATSE
Leading think-tank rebrand brings to life a new purpose and improves engagement with the broader community. The new brand is designed to strengthen, humanise and highlight the organisation’s practical approach. Working with key stakeholders and the organisation’s board, we created a new strategic proposition…
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10 annoying things designers do
Designers can’t help it. It’s not our fault. We like to judge. We are picky. We like to openly criticise design, even if no one asked us our opinion. It’s in our DNA. We seriously can’t help it, fact. We are a collective who are…
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All Hail the Pantone
Everyone in the design industry is aware of the Pantone name and most probably even have a Pantone swatch mug gifted to them one xmas. The perfect gift for their “designery” friend or partner. Pantone is the universal language of colour which steers the…
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Art with Heart 2018 – A TRUE Success
Last night we hosted our annual charity event, Art with Heart, with all proceeds going to StartOut, a local health promotion charity providing regional outreach and mentorship programmes for young people of diverse sexuality and gender (DSG). StartOut has developed a unique online mentoring program purely from…
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4 website inspiration galleries – Part 2
So the brand is done, the visual language nutted out and press applications approved. The one thing left to finish is the website, a beast, a force to be reckon with and will take no prisoners. Sometimes you find yourself stuck at where to begin,…
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The Silo Art Trail : Australia’s largest outdoor gallery
Patchewollock, Fintan Magee Considered one of the world’s top places to road trip due to the never-ending open stretches of road, outback Australia is a dream come true for those wanting to venture off the beaten track. Now there is another reason which combines both…
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