Posts Tagged ‘retail brand agency’

retail branding agency

A Graphic Demonstration of the Value of Brand
Australian value retailer Best & Less set out to demonstrate you don’t have to pay crazy prices for women’s fashion. They set-up a pop-up shop in Sydney’s CBD, branding it as LAB (an inverted acronym of Best and Less), stocking it with Best & Less product and inflating the prices dramatically. As customers bought garments to the counter to purchase they were told the price “was not actually $140, but $40″ and that they were actually a Best & Less retail outlet. Read the rest of this entry »


Chadstone Shopping Centre first open their doors in 1960 and has since been Australia’s largest and most luxury shopping destination. Check out the transformation that the centre has undergone over the years.  Read the rest of this entry »

Homecamp events

Camping has never looked so luxury. With a little help from Homecamp, it’s never been a better time to head outdoors with your friends and family this summer. 

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creative branding agencies

Brilliant Retail Branding Billboards
From fresh baked bread to adult entertainment, weight loss to health and fitness, you might be surprised how many categories can leverage the engagement power of the shopping bag. With off-shore production significantly reducing the cost of printing these brilliant little moving bill-boards, there’s no longer a reason for any brand to settle for a boring, plain paper bag. And as this collection of 24 of our favorite shopping bag designs goes to show – with a creative spark, every brand can turn-up the engagement dial up-to eleven.

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retail branding agency

Apple continues to lead the pack of brand leaders
Data published in Apple’s 2014 annual report and another report recently published by retail consultancy eMarketer points to the ongoing dominance of the Apple Retail Store model. With the passing of Steve Jobs many commentators have been watching for signs of the demise of the worlds most valuable and innovative brand, but in the short-to-mid term at least it seems to be business as usual.

Apple stores continue to be the most profitable retail property in the world with sales of US$4798.82 per square foot, beating-out all comers including the big box electronic retailers and top-end fashion brands. With more than a combined one million visitors each day to Apple’s 450 stores world wide spending US$50.6 million per store last year, the combined draw cards of Apple’s brand, product, customer engagement and ‘genius bar’ service offer show no sign of flagging.

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New look helps sell Warriewood Square’s vision to retailers and the local community.

As part of Warriewood Square Shopping Centre’s $85 million redevelopment, Truly Deeply was engaged to create an aspirational brand to capture the local spirit and build excitement for the future. Read the rest of this entry »


Australian’s of all ages come together to celebrate Bonds 100th birthday with song and dance. Turning 100 is kind of a big deal for a retail brand. Read the rest of this entry »

brand identity agencies

Design Retail in Melbourne just went up a notch
Following the trend-line of digital brands building direct engagement through bricks and mortar, Iconic trend site The Cool Hunter has opened a retail store in Melbourne’s hip, Prahran – their antidote to boring shopping experiences.

The Cool Hunter Store
142 Commercial Road
Prahran Vic 3181

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retail branding agency

Baking the Value into Value Proposition
Pantry is a fascinating new retail concept from the US created to tap directly into the ever busier lives of consumers. Located in Boston, Pantry is a new kind of grocery store that allows shoppers to buy pre-portioned recipe kits to make quick and simple meals at home beyond the quality in inspiration of the average, harried professional. With recipes such as; Moroccan chicken with cauliflower “couscous” and Vietnamese shaken beef with red watercress salad and pickled onions, not only do the kits provide everything you need to make a delicious dinner, but also exactly the right portions of ingredients, simplifying cooking and eliminating wastage.

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